[This post is an excerpt from Bob Baker’s book, The Five-Minute Music Marketer: 151 Easy Music Promotion Activities....]
If you’ve spent any amount of time researching online promotion strategies, you’ve certainly come across the term “content marketing.” This is the act of strategically creating cool stuff to share with your audience online.
The content you create can come in many forms: the written word, the spoken word, music, images, and video. This content can be delivered via your website, email, social media sites, YouTube, SoundCloud, smartphones, tablets, computer screens, the telephone, and more.
This post features a list of quick ways to generate ideas for the online content you create. Use them to promote your music and transform yourself into a content creation machine!
1. Capture content ideas as they come to you
You know how this works with songs, right? You start humming a great new melody while you’re driving or in the shower. You vow that you won’t forget it. Then, a couple of hours later, you can’t remember how it goes, no matter how hard you try. Read more »
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